Samba Financial Group, one of the region’s largest and most acclaimed financial services groups, has selected iGTB’s Digital Transaction Banking (DTB) solution to power its digital transformation initiatives by strengthening its corporate offering and help attract more customers. The solution will help the bank become more competitive, streamline internal processes and, in turn, generate additional revenue streams.
Customer preferences have changed dramatically in recent times in the Middle East, with a steep increase in the uptake of digital banking. With small, digital-only banks and fintechs already entering the Saudi Arabian market with next-generation services, the pressure is on the established players to provide engaging digital services to protect hard-won market share. Samba Bank developed a successful digital presence, but wanted to continue evolving and digitally transforming its corporate offerings.
The bank has chosen the Digital Transaction Banking (DTB) complete solution for cash management, which includes the digital omnichannel CBX for Account Services, Payments, Collections & Receivables, and Liquidity Management front-end with processing capabilities across Payments, Collections & Receivables and Liquidity. DTB enables banks to be disruptive in the digital financial industry through its fully integrated transaction banking platform.